By the time the now-successful author had reached the age of 15, he knew that art--or, rather, all of the arts--were his permanent playground. 

"I knew I was a writer, first and foremost," Herda said.  "Writing was my poetic bitch.  If I didn't write for a day or two, I'd start climbing the walls.  Painting and composing and all the other stuff were a big part of me, but it was writing that kept me going, kept me coming back day after day to see what would happen next."

The author set out to broaden his artistic experiences as an adjunct to making him a better, more observant, more complete writer.  By learning as much about the various artistic disciplines as possible, he believed he would expand his artistic horizons while increasing his ability to function as a writer "outside the box."  He was right.

Following his formal education at Columbia College, where he received a double degree in Journalism and Creative Writing, Herda held a string of editing positions (book, magazine, and newspaper).  He went on to ghost-write for personalities such as Art Linkletter, Sammy Davis Jr., and Lawrence Welk while publishing more than 80 books and several hundred thousand articles, syndicated columns, and short stories of his own.  He was also executive producer and scriptwriter of the made-for-television video, Shooting the Works, and producer/director/scriptwriter for the television series, Skiing Today.

Through it all, Herda remains one of the most widely published writers working today...and one of the busiest.  With a handful of recently completed novels under his very broad belt--plus several more in various stages of development and one under option to a major Hollywood studio--this prolific literary giant is ready to explode onto the international landscape.